LG, one of South Korea's two television giants, has been a fan of OLED TVs, while another giant, Samsung, has been sullen and even disdains OLED TVs. Recently, the person in charge of the Samsung TV Division came out and said: "There is no future for OLED TVs." This is exactly the same as what QD Vision CEOs said before.
According to South Korean media reports, Kim Sang-shih, the head of Samsung’s electronic TV division, reiterated last week that the company did not plan to join the OLED TV camp immediately and will consider this technology at least two to three years later. If the news is true, then Samsung is acknowledging that it plans to shelve the mass production of OLED TVs, and its TV center will still be LCD. In contrast, its biggest competitor in South Korea, LG, has already won a lot of supporters, including TV makers in China and Japan.
However, LG's solution is to use white light OLED as a backlight, and then covered with a color filter to obtain RGB three colors. Although the cost is low, it cannot be compared with the real RGB OLED in color. The reason why Samsung temporarily put aside the mass production plan of OLED TV is that it sticks to the RGB OLED solution and does not plan to compete with LG in the form of white OLED+CF. However, the implementation of the RGB OLED solution is too difficult, and there is currently no possibility of large-scale production.
The game between the giants is often far-reaching. Samsung is already behind LG in OLED. If Samsung turns to support white OLED+CF, then it will bring more opportunities to LG, and Samsung will be completely passive. situation.
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