How can the electronics industry achieve good sales performance during the downturn?

If you want to achieve good sales performance in the trough, there is only one way, that is, do a good job of marketing. Now people are marketing through the Internet, so Internet marketing is very important.

Someone may say that we are marketing online every day, but we have not made any progress. That is because only through the traditional network channels to sell products, just put the products online, not to manage and operate. After the conclusion, there is only one reason. That is, no network channel suitable for the development of the company has been found.

Internet marketing channels are divided into self-owned channels and cooperative channels. Own channels and cooperation channels have their own advantages. It cannot be said which way is better. Own channels have better control over the maintenance of value stability. Just like eating fish, digging ponds to fish, trying to catch food, the cost is relatively low, of course, is better. However, among the many key elements of the sales volume formed in the online shopping platform, in addition to the personnel who need professional experience, the customer flow is an important indicator. This kind of prospective customer, officially we want to catch the fish. Quasi-customer traffic can not be formed in a short time, it takes a long time, and the promotion of investment in access to these flows will also be relatively large, for a team with little experience, the risk is relatively high. So, for most people who want to eat fish immediately, if someone can provide ready-made fish ponds, we only need to prepare fishing hooks or fishing nets. A feasible suggestion is that if we can find the website or community where our target customers are located, we will of course cooperate with the other party to receive the existing traffic and quickly generate sales. Therefore, for SMEs, the network marketing cooperation channel can make full use of funds to achieve greater benefits.

Borrowing other people's fish ponds is a good plan. However, I would like to ask: Why do you want to let you catch fish from other people? The answer, of course, is benefit sharing. Not only to share, but also to give enough; not only to give enough; but also fast enough. By using website alliances to achieve product sales through flow cooperation, when eager to eat fish, it is not as good as to fish by other people’s fish ponds, and fish will be eaten immediately by someone’s fish ponds; of course, borrow other fish. Tong also has to pay commissions. Huaqiang.com is one of them. Huaqiang.com has its own website alliance. Every month, there are a few small stations that take thousands or even tens of thousands from the Huaqiang League. A website may not be able to bring much traffic. But after increasing the traffic of thousands or even tens of thousands of websites together, it is quite objective. For many affiliate websites, adding links to Huaqiang.com is only a matter of effort. For example, an electronic sales website that sells electronic products at the same time recommends Huaqiang’s online electronic products. This not only makes it easier for users to understand the product, but also for themselves. Bring a sales commission.

Therefore, in order to achieve good sales performance, it is necessary to find an online channel suitable for the development of the company. In the process of designing the network marketing channel, the company should also consider online sales, indirect network sales, and the combination of the two to carry out marketing activities. It is also necessary to analyze and study the distribution of geographical markets, product varieties, and consumer order types to determine whether different channels or sales forms are used in different regions. Internet marketing is paid for and used free of charge. Only in this way can the marketing performance be improved so as to get out of the bottom of the electronics industry!