UAV data localization behind Dajiang and Apple chose the same road
(Original title: Behind the localization of UAV data, Dajiang and Apple chose the same route)
Who is the hero
On August 15th, Dada officially announced that it will update its application program for UAVs by the end of September, adding "local data mode." Users can connect UAVs via mobile phones and use some functions. The drone flight will not be affected. , but all networking features will not work.
This is the latest feature upgrade of the Dajiang official since the U.S. military officially declared a "network security loophole" in August and suspended Dajiang's UAV products. It's hard not to guess what kind of connection the two have.
Although in an interview with foreign media TechCrunch, Dajiang officials stated that the update was mainly for corporate customers, rather than responding to the US military (blocked), and said that this new feature has been developed for some time. However, behind this incident, it is related to a very noteworthy issue: In today's increasingly important data, how do companies face the responsibilities of the country and the government on the road to expansion?
The "uncertainty" behind data security
We may wish to briefly review the "Djiu drone suspension" incident that occurred in early August this year.
On August 5, according to a Reuters report, a document from the U.S. military stated that due to the existence of "network security holes," the U.S. military will stop using products from DJI DJI. In the announcement, the suspension includes, but not limited to, unmanned people. Machine, camera, battery, or device with DJI software and applications installed.
The professional drone website SUAS News also received an internal memorandum from the U.S. Army. It shows that there are more than 300 pieces of DJI products served in the US Army. It is the most widely used brand in this type of equipment.
The impact of this memo is obvious. The importance of the international market, especially the U.S. market, to Dajiang is self-evident. In an interview in 2016, Xu Jiangbin, vice president of DJI Innovation, revealed that 80% of Dajiang’s sales came from overseas. The report of Marketwatch, a US financial news website, showed that from 2014 to 2016, U.S. drone sales increased by 224% in one month, and DJI occupied 50% of the market share. This shows that Dajiang drones do have a very large competitive advantage in the U.S. market.
The subsequent development of this matter is still very dramatic. The federal government department of the United States conducted an investigation on the incident and the results showed that Dajiang drones can ensure data security.
Similarly, the National Oceanic and Atmospheric Administration (NOAA) of the United States stated that when it researched the S-1000 drone in October 2016, it confirmed that there would be no threat of data leakage.
So although the U.S. Army’s memorandum has a significant impact on Dajiang, the government’s investigation of Dajiang’s UAV’s data security shows that DJI is safe, and the different voices of the U.S. military and government It shows that DJI does not have any so-called "loopholes" in data security, but it also shows the "uncertainty" of the country's opinions on data security.
Another reason is that as early as November 2014, Dajiang established SkyPixel, an aerial photography platform. Users can use DJI GO to edit aerial videos and photos directly on mobile phones and upload them to SkyPixel. This is obviously the government and some of them. Features that military users do not want to use.
Therefore, it is not difficult to understand that in the new "local data model", DJI allows users to disconnect the DJI GO client and the network during the flight process, thereby avoiding the need to include data on images, video, and flight logs. Transfer to the DJI server. Behind this matter, it is actually looking for the best solution that can reconcile this "uncertainty."
Dren Brendan Schulman, vice president of DJI, said that this update "provides additional insurance for users." Said "important data will not be transmitted to the Internet." And it can guarantee the original safety of drones. It seems that this is currently The best solution for this matter. Although Dajiang explicitly stated that this function is mainly for corporate users, not the military. However, it seems that it can be seen that the functional update this time is very "in time."
Extensive use of anxiety
In fact, as the market for civilian drones continues to mature, more and more people use drones to do things. This is accompanied by the anxiety of some people on this platform.
In the past people used drones for shooting and videotaping tasks. With iterative updates of products, drones began to become more professional in different industries, such as the Pantone platform previously introduced in the Geek public park, which they wanted to build in the United States. It is through the use of drones and their own algorithms to replace the roof overhauled by humans. At the same time, as the drone's performance has been further upgraded, it has also been used as a very useful tool in high altitude overhaul operations.
In the May of this year, when Dajiang announced the “Spark†drone, Dajiang mentioned in an interview that more and more industries are using UAVs to carry out deeper development. For example, companies have already cooperated with drones. Sensors to check for home natural gas leaks. By installing appropriate sensors on drones and detecting outside each home window, safety assessments can be made, saving time and labor costs compared to the past. .
More recently, during the Jiuzhaigou Earthquake this year, Dajiang dispatched drones to carry out rescue operations through drones and can go to some dangerous sites for aerial surveys and follow-up. On the one hand, it can provide reliable relief for disaster situations. The basis for support, on the other hand, can also speed up search and rescue.
After being powerful, it will naturally be used in various fields, and military uses will naturally be indispensable. For companies such as Dajiang, some practices in the civil sector have become the military’s anxieties.
In 2014, Dajiang established the aerial photography platform SkyPixel (City of Sky). Users can use DJI GO app to edit aerial videos, photos, etc. in the mobile phone, and upload it to SkyPixel, for drone enthusiasts around the world. For example, such a drone shooting communication platform is naturally as popular as Instagram. However, for the military, it is naturally anxious if there will be hidden dangers. Therefore, for Dajiang, the August incident was naturally a kind of "lying shot."
Dajiang is not a case
Whether or not it is to respond to previous incidents, DJI's functional renewal at this time really meets people's needs for data security, and this issue reflects a problem from the side: data control and protection at the national level have been The more you put on the countertop.
DJI is not the first company to adopt new measures because of data problems. The massive amount of data collected by technology companies is very important for national security. In this respect, Apple across the ocean actually did a demonstration.
In July this year, Apple announced the establishment of a data center in Guizhou, and said that the new data center will increase the speed and reliability of products and services, and also meet the relevant new regulations. This move surprised many people. People are curious why Apple would choose to establish a data center in the country. The answer to the question actually lies in the country’s emphasis on data.
In fact, the "new regulations" mentioned here is the "People's Republic of China Cyber ​​Security Law," which was implemented on June 1, and stipulates that cloud services in mainland China must be operated by local companies.
Similarly, outside China, Russia and the United States also attach great importance to data security. For U.S. companies such as IBM, Cisco, and Google, the Russian government requires that it provide software source code for data review, and the United States has taken a similar approach to Russian anti-virus company Kaspersky Lab.
So look at Dajiang again and published a report from professional foreign media SUAS News in May this year that according to the default settings of the DJI GO application, the official application of DJI drones, flight records including flight logs, video, and audio were recorded. The details will be uploaded to servers in the United States, China, and Hong Kong. DJI is going to be more stable on the road to internationalization and will inevitably pay more attention to the data. It seems inevitable that data from different regions will be preserved according to different regions.
Therefore, if we look at the US military's "sudden strike" against Dajiang, it is not difficult to find that regardless of which country it is, it is not afraid to take it lightly in the face of potential data security problems.
More and more facts have proven that although a good product can go to the world, but the data is bounded, regardless of which country will carry out policy adjustment for data security, apparently, Dajiang is not the first, it will not be the last one. (Editing: Rubberso)
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